The Brief

Create a visual identity for a Nacho's Deli - a Spanish produce deli set within Camino restaurant (London) where they sell authentic produce, using the restaurants' suppliers from Spain. To create a simple and modern logo that uses Camino's brand style and colours with a subtle nod to Spain.

The Creative

The modern and clean logo has a bold typeface and brings in an element of Spanish cuisine in the shape of the olive sprig and has the overall aesthetic that you would see in Spanish produce or food labelling. The colours chosen to represent the deli's visual identity was taken from the warmer colour palette from Camino's new brand.

Deliverables:

• Logo

• A set of socials

• Posters and signage